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INDIE EDUTAINMENT MARKETING
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MOVIE ARTICLESTable of Contents
GAME ARTICLESTable of Contents
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Development Services offered by Movie Industry Marketing
Screenplay Marketability Report
Identify elements in your script that define your niche markets, product placements, distribution channels, and merchandising opportunities. A custom report identifies your genres, niche markets, and distribution channels to as many as top 3 niche markets.
Movie Marketing Plan
Add punch to your business plan with a strategic overview of your marketing potential and an implementation plan that will guide your in-house or outsourced implementation.
Buzz begins with a great idea and marketing builds buzz.
Marketability of movies is all about sizzle -- when and where the audience wants it. Makes sense, right?The challenge is in identifying who those buyers are...and what they want. In the motion picture industry, there are many business niches such as feature films, shorts, direct to video, made for television, documentaries, educational series...and many categories within each niche. Marketing shines during development. Time and talent are spent during development to refine a great, marketable project; shape the script, attach key creative talent and find funding. All those tasks succeed better with strategic marketing.
Marketing strategy identifies consumer and industry demand, purchasing preferences, promotion and sales channels, and leveraging opportunities. Marketing communications is about crafting your message to get the results you want. Marketing implementation is about getting results, getting the right names on the right contract to maximize sales potential. There are many elements that go into building a marketable movie. The team at Movie Industry Marketing coaches development teams to think in terms of market-driven strategies that increase the value of the project, reduce risk factors, and take advantage of leveraging opportunities for visibility and appeal over the life of the project. Call or email us to discuss how we can provide consulting, research or project planning to increase the value of your project from the git-go!
BOOKSHELF & TOOLS FOR FILM & VIDEOBrowse our personal recommendations of books and software for indie producers, distributors and marketers. These practical how-to books will help you market your creative products and services. |
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