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INDIE EDUTAINMENT MARKETING
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MOVIE ARTICLESTable of Contents
GAME ARTICLESTable of Contents
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Join the discussion on LinkedIn...Serious Game Development
Overview of Indie Film, Video and Corporate Marketing Services
Marketing services are provided for producers, distributors and content developers. Each phase of the project benefits from experienced marketing strategy.
A word to the wise, few people can provide more conscientious service in the film, video and corporate niches than the entrepreneur him/herself. Have a hard-nosed discussions about your project or corporate marketing needs...with yourself first. Use lots of paper and pens -- then check your wisdom out on reality. Test it. Refine it. Test it. You get the picture.
Try these strategies for yourself. You'll be amazed what you can come up with! Necessity is the mother of invention! If you still need help...click on a few of these resources...and find people who have some experience in your particular genre.
Movie Marketing Plan -- Add punch to your business plan with a strategic overview of your marketing potential and an implementation plan that will guide your in-house or outsourced implementation.
Custom Research and Analysis -- Marketing professionals provide on-line research, as well as phone interviews and surveys to focus your marketing strategy.
Custom Research and Analysis -- Your team of marketing professionals can provide on-line research, phone interviews and surveys to focus your marketing strategy.
Merchandising Plan -- The merchandising plan will identify ways to "sell your sketches" -- by turning your raw content into multiple products and profit centers for your company.
Unit Publicity PLUS -- On-set promotional opportunities abound not only for the media, but for potential distributors. With planning and delegation, you can add production value to your package during down times on-set.
Custom Research and Analysis -- A team of marketing professionals provide on-line research, as well as phone interviews and surveys to focus your marketing strategy.
Producer's Marcom Package -- Distributors require marketing communications support for sales efforts. Producers can be responsible for providing photographic images, posters, packaging and trailers. These materials can sometimes be provided in a professional and timely manner when you employ some professional or at least semi-professional help. Not a rank amateur...unless your movie is a rank amateur project!
Online Marketing Package -- Add 24/7 impact to your marketing strategy that will guide your in-house or outsourced implementation. The savvy filmmaker learns to craft online marketing strategy, Web site design and implementation, and e-mail campaigns with the best of them. Just remember to test it, test it, test it...and test it some more! That's testing it each time of just a few people ... not everybody you know on the face of the earth!
Movie Marketing Plan -- If you don't have distribution in place (... what's your problem?), there are ways to self-distribute. A comprehensive movie marketing plan will help you choose the right launch strategy, festival strategy, and effective platform release, as well as maximize your marketing before, during and after festivals. And when you do all this...and make a half way decent movie, the distributors will fall out of their chairs!
Custom Research and Analysis -- Does your team of marketing professionals provide on-line research, phone interviews and surveys to focus your marketing strategy? If not, you're not providing them with enough pizza!
Strategic Focus -- Throw a half- or full-day workshop for your key creative and marketing team to help develop a marketing mentality and enhance the value of all your projects. And don't forget the pizza...I already told you that!
Custom Research and Analysis -- Once again, do a little on-line research, phone interviews and surveys to focus your marketing strategy.
SEND YOUR STORY if you EXPECT TO GET ANY IN RETURN...!
BOOKSHELF & TOOLS FOR FILM & VIDEOBrowse our personal recommendations of books and software for indie producers, distributors and marketers. These practical how-to books will help you market your creative products and services. |
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