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INDIE EDUTAINMENT MARKETING
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MOVIE ARTICLESTable of Contents
GAME ARTICLESTable of Contents
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PopCap Games and Host Hotels Use Games for Employees
Job Applicants Take Virtual Tour with GamingPopCap Games, a Seattle-based game development company, takes potential employees on a tour of their game room during interviews to give them a sense of the company and its culture.Employees Play Video Games in their BreakroomHost Hotels & Resorts based in Bethesda, Md., offers employees a game room complete with a big-screen TV and a video game console along with pool and foosball tables.Job Applicants Tour the Company through a GameThe MITRE Corporation developed "Job of Honor," an interactive 3D video game designed to create awareness of the company and its job opportunities. Prospective employees can download the game to get a better understanding of the company's campus, how the interview process works, and view examples of company projects.Technician Training with Video GamesCanon U.S.A., for example, uses a video game to train new copier technicians. To play, technicians drag and drop parts into the right spot on a virtual copier.Graduate Students Learn Business Skills with Educational GameIBM developed INNOV8, an interactive, three-dimensional educational game to teach graduate students a combination of business and IT skills.
BOOKSHELF & TOOLS FOR FILM & VIDEOBrowse our personal recommendations of books and software for indie producers, distributors and marketers. These practical how-to books will help you market your creative products and services. |
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